
Monterey, CALIF. (2021 Sea Otter Classic) — Founded in 2016, Super73 has one goal in mind — create something the electric bike industry has never seen before. With inspiration from vintage 1970’s “taco style” motorcycles, the original Super73 model combined modern electric bike performance and componentry with a touch of nostalgia.
Fast forward a couple of years, and their bikes started to gain traction — and it wasn’t just from their 4 inch-plus tires. By 2018, Super73 gained loads of attention online thanks to popular YouTubers riding and reviewing their bikes, and celebrities like Post Malone taking notice of the brand.
We sat down at the 2021 Sea Otter Classic with Drew Palos, one of the head marketers for Super73 to learn more about the company and their bikes. The Southern California native gave the skinny on the history of the company, what makes their bikes special and why he personally enjoys owning a Super73 e-bike so much.

We got to catch up with the Super73 team during the 2021 Sea Otter Classic.
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