Every year Bosch, Magura, and other bike companies get together in Sedona, AZ for the Magura Ride Camp to show off their latest products to journalists from all over the US.
This was the 13th annual Magura Ride Camp and it was good timing for the launch of the new Bosch eMTB mode!
eMTB mode automatically adjusts the Bosch power modes (Tour, Sport, Turbo) based on your pedal power so all you have to do is focus on your riding. Set it, forget it, and ride!
You can learn more about eMTB mode in the video below with Jonathan Weinert from Bosch.
Also in the video are some new eMTBs from Moustache, Lapierre, BULLS, Cannondale, Riese & Muller, KTM, Trek, IZIP, and Haibike.
In addition there are videos of:
- The Bosch eMTB race & eMTB riding
- Magura’s eMTB brakes, suspension fork, wiresless dropper post
- SQ Lab ergonomic saddles, grips, bar ends, handlebars, and more
- SKS fenders, pumps, and other accessories