This is a press release from Interbike.
Interbike and Outdoor Retailer, two of the largest retail sports trade shows in the world, announced today that they’ve joined forces to launch Charged Up, a new immersive media event designed to bring the latest in electric bike innovation and active outdoor technology to the attention of the non-endemic consumer and technology print, broadcast and online media.
Charged Up will continue to bring awareness to the emerging ebike market, building off the success of Interbike’s Electric Bike Media Event in 2013. Outdoor Retailer will invite brands and products that define the growing trend toward incorporating technology into [Read more…] about Charged Up! Interbike Electric Bike Media Event with Outdoor Retailer