Heybike Officially Partners with San Antonio Spurs
This Partnership Unites Fans By Encouraging an Active Lifestyle
On August 5th, the San Antonio Spurs announced a formal partnership with Heybike, celebrating the brands’ passion for movement, community, and connection. It is the first time the e-bike company has partnered with an NBA team, though Heybike plans to pursue similar partnerships with other iconic global brands.
Spurs fans can join in the excitement until the end of September. Through the last day of the month, they can take advantage of a 20% discount on Heybike products when purchasing through the company’s website. Additionally, Spurs Sports & Entertainment (or SS&E, the Spurs’ parent company) and Heybike will offer a giveaway for a free Heybike model during the 2026-27 season.
Heybike and SS&E benefit from a shared vision: the Sports brand seeks to unite fans through activity and exercise, while the Chinese e-bike company aims to provide joy through its well-crafted and thoughtfully-designed products. Together, they hope to create a community of riders and basketball fans who enjoy being fit and having fun.
Both brands released public statements about the partnership. Heybike’s founder, Jason Fang, said, “Partnering with the San Antonio Spurs is a historic milestone for Heybike. We believe an e-bike is more than just transportation—it is a bridge that brings generations together. Through this partnership, we are excited to integrate into the Spurs’ vibrant community and inspire fans of all ages to explore, connect, and let their joy out!”
The senior vice president of global partnerships for SS&E, Brian Colbert, stated “We’re proud to welcome Heybike to the Spurs family. Whether we’re bringing people together through sport or helping fans explore their cities in new ways, we share a belief in the power of mobility to create connection and strengthen communities.”
About Heybike
With its North American headquarters in Texas and a dealer network comprised of over 500 locations in the US, Heybike has grown significantly over the past five years. It has built a global community of over 260,000 riders by producing appealing e-bikes that offer sleek designs, desirable features, and engaging user experiences.
The company exemplifies its motto, “Let your joy out,” through its lineup of over a dozen models of various styles, each designed and built to be capable, safe, affordable—and most importantly, fun to ride.
About Spurs Sports & Entertainment
Spurs Sports & Entertainment, led by Peter J. Holt, is Texas-based provider of in-person and online sports and entertainment events. It currently owns three sports teams, including the San Antonio Spurs, the Austin Spurs (an NBA G-league team), and the San Antonio FC (a USL soccer team), and controls the LOVB Austin women’s indoor volleyball team.
Additionally, it manages multiple sports and entertainment venues in San Antonio, including Toyota Field, the Frost Bank Center, the Ricos STAR Soccer Complex, and The Rock at La Cantera.
Our Take:
In our experience, it’s relatively rare to see an e-bike company partner with other brands. The folding e-bike maker Blaupunkt is an exception, having partnered various colleges to release limited-edition themed bikes. In the case of Heybike and SS&E, the two brands’ goals seem to be well aligned, and we wish the partnership to be fruitful.
We’ve witnessed Heybike’s growth firsthand, as the company has progressed from an ambitious startup to a serious contender in the e-bike market. Its products have evolved to be refined, comfortable, and performance-focused, with many sharing a unified design style. Check out our Heybike Electric Bike Reviews to see how the brands models have fared in our real-world performance tests.



